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MonitoringVermont AG filing · April 18, 2026

Rev Up Brands LLC Reports Data Breach to Vermont Attorney General

Rev Up Brands LLC, an e-commerce and retail company, filed a data breach notice with the Vermont Attorney General on April 18, 2026. The incident may have exposed customer data including full names, email addresses, mailing addresses, payment card information, purchase history, phone numbers, and credential hashes. Affected individuals should review their accounts for any unauthorized activity.

State
Vermont
Reported
April 18, 2026

What may have been exposed

  • Full Name
  • Email Address
  • Password or Credential Hash
  • Mailing Address
  • Purchase and Order History
  • Payment Card Information
  • Phone Number

Rev Up Brands LLC, an entity operating in the retail and e-commerce sector, submitted a data breach notification to the Vermont Attorney General's office on April 18, 2026. The company disclosed that an unspecified security incident led to the compromise of its digital infrastructure.

The types of personal information reported as exposed in this breach include Full Name, Email Address, Password or Credential Hash, Mailing Address, Purchase and Order History, Payment Card Information, and Phone Number. These details were part of the sensitive data stored by Rev Up Brands LLC for its customer base.

The exposure of such data, especially payment card details, can lead to potential risks such as fraudulent charges and unauthorized purchases. When login credentials and email addresses are compromised, there is an increased risk of credential stuffing attacks, where criminals use leaked information to access accounts on other platforms.

Individuals who receive a breach notification from Rev Up Brands LLC are advised to take protective measures. It is recommended to regularly monitor financial statements and credit reports for any suspicious transactions or activity. Consider changing passwords for online accounts, especially if the same credentials are used across multiple services.

Additionally, be vigilant against unsolicited communications, such as phishing emails or texts, that may attempt to trick you into revealing further personal information. These precautions can help mitigate the potential impact of the exposed data.

This filing with the Vermont Attorney General underscores the importance for consumers to remain alert following a data security incident involving their personal information.

What to do if you were affected

Based on the categories of information reported in this filing, these steps can help limit the risk of identity theft and fraud.

  • Watch your financial accounts

    Review bank and card statements for unfamiliar activity and turn on transaction alerts. Report anything you don't recognize to your bank right away.

  • Secure your online accounts

    Change the password on any account that reused an exposed password and turn on two-factor authentication wherever it's offered.

  • Stay alert to targeted scams

    Be cautious of calls, texts, or emails that reference this breach. Legitimate organizations won't ask you to confirm sensitive details through an unsolicited message.

  • Keep your notification letter

    Save the notice you received. It documents that your information was involved and is often needed to enroll in any credit monitoring offered or to join a related legal claim.

Source: Vermont Attorney General filing

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